January 6, 2005
Intellitrends Launches a Newly Redesigned Website Reflecting its Expanding Business
FOR IMMEDIATE RELEASE
January 6, 2005
PRESS CONTACT:
Carol Bishop
248-922-3344
cbishop@intellitrend.com
Intellitrends Launches a Newly Redesigned Website Reflecting its Expanding Business
Clarkston, MI – Intellitrends LLC, a market research and market strategy company is proud to announce it has contracted with core3 Solutions to design and launch its newly redesigned Intellitrends Website. Core3 overhauled not only the look of the site, but its content and structure. “Our business climate has necessitated us to review the usability of our current Website. “Through our research efforts, we noted we could increase visitation and stickiness by making color changes, adding more useful content, as well as describing our specific value to the visitor”, says Keith Stone, Senior Vice President . “Our aim is to boost visitation and increase our business by providing a World Class site that customers and prospects can view and measure our professional approach to market research”, he continued.
What exactly did we do?
· We added a searching function for quick access
· Structured the site for ease of navigation
· Added content value rich product offering descriptions
· Made our telephone number and how to contact us available throughout
· Added pictures of our new office suite
· Added a “join panel” section for the many people that are willing to offer opinions in our many surveys we conduct daily
· Added market tested “eye” pleasing navigation and colors
· Added rich background measurement programs to capture real-time statistics about visitation information such as length of stay, pages visited, actions taken, and other useful information.
The redesign also coincides with Intellitrends move to new offices in November. The site incorporates information about their brand new rentable conference space and facilities.
The site also features a custom administration system on the back-end, developed by core3. The administration system allows Intellitrends to easily make changes to their Web site internally, without any prior programming or design knowledge. Press releases and homepage text are easily added and updated through the custom in-browser administration system. To view Intellitrends new Website visit, http://www.intellitrend.com. For more information on core3, visit www.core3solutions.com.
About INTELLITRENDS Market Vision and Strategy Center
Marlene Stone founded Intellitrends LLC in 1989. Intellitrends is a full service market vision company providing customer research and intelligence studies, customer and employee satisfaction studies, WIN/LOSS reviews to enable company’s to establish a benchmark of best sales practices to help them win more business, and focus group and mock trial programs.
Intellitrends basic philosophy is each resulting research project should not become “deskware” They have the depth and understanding to provide information that is actionable and measurable.
About core3 Solutions LLC
Core3 Solutions is a computer services and web development company located in Birmingham, Michigan. Founded in 1997, core3 prides itself on being a total solutions provider to its clients, from small and medium size businesses to home users. Many companies don’t find it practical to have IT consultants on staff 24/7, so they turn to core3 for immediate solutions.
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