Intellitrends LLC Delivered and Presented Targeted Industries Study to Macomb County

                Clarkston, Mich. – Intellitrends LLC, a market research and market strategy company is proud to announce it has delivered the comprehensive targeted industries study to the Macomb County Department of Economic Development and Focus Macomb, a consortium of over 100 Macomb County based businesses.  The research was conducted to help inform, guide and focus economic development targets for Macomb County.  The study, complete in August 2006, integrated global and national market analysis with including Macomb businesses and resident feedback to focus and refine Macomb’s optimum industry targets.  The report defines the key attributes for branding and marketing the County.  The report provides Macomb County with a detailed and comprehensive look at Macomb’s internal assets mapped to future high growth industries to identify where the County can focus resources to organically grow and attract new businesses to the county.  The report specifically focused on three key areas for Macomb County:  Advanced Manufacturing, Advanced Automotive, and Defense.

                Marlene Stone, President, Intellitrends states, “Macomb County has a tremendous opportunity to attract business by building on what they do best - building on their strength in manufacturing, specifically transferring and adapting engineering and R&D talents to meet new and emerging industries nationally and globally.”

Steve Cassin, Executive Director, Macomb County Economic Development adds, “Intellitrends worked closely with us to provide a very comprehensive and actionable report.  With this we are aggressively moving forward with branding and marketing strategies for Macomb and as a partner in the Southeast Michigan region.”