FOR IMMEDIATE RELEASE

CONTACT:

Danielle Livingston

Intellitrends LLC

8031 M-15, Suite 120

Clarkston, MI 48348

248-922-3344

dlivingston@intellitrend.com

Intellitrends conducts study for Vietnam Veterans of America

Clarkston, Mich. November 10, 2009 – During October 2009, Intellitrends designed and implemented an extensive survey on behalf of the Vietnam Veterans of America (www.vva.org).  Founded in 1978, Vietnam Veterans of America is the only national Vietnam Veterans organization congressionally chartered and exclusively dedicated to Vietnam-era veterans and their families.  The on-line customized survey generated almost 3,500 responses from individuals.  The survey was designed to gather feedback regarding the organization and benefits to its members but also to better understand the profile of its members, topics of concerns and primary health related issues of their current life-stage.

·         Eight in ten current VVA members agree that the topic of Healthcare for Vietnam Veterans is a primary issue of importance to them and (81%) say they deal with at least one heart disease risk factor including high cholesterol, hypertension/high blood pressure, diabetes, high triglyceride levels and obesity while 57% say they currently struggle with Adult Onset Type II Diabetes. 

·         Almost three quarters (73%) of Veterans responding say the label ‘Made in America’ is very to extremely important, when considering purchases and 75% say they are more likely to buy from retailers who offer discounts or sales promotions specifically for Veterans. 

·         Ninety seven percent of those surveyed say they use the Internet or go on-line on a daily basis for information and 94% purchase items on-line.

For more information on this report, visit www.intellitrend.com. 

About Intellitrends — Marlene Stone founded Intellitrends LLC in 1989.  Intellitrends is a full service market vision company providing customer research and intelligence studies, customer and employee satisfaction studies, WIN/LOSS reviews to enable company’s to establish a benchmark of best sales practices to help them win more business, and focus group and mock trial programs.  Intellitrends basic philosophy is each resulting research project should not become “desk ware” They have the depth and understanding to provide information that is actionable and measurable.

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